- 1. Introduction
- 2. Data Controller
- 3. Data We Collect
- 4. How We Collect Data
- 5. How We Use Your Data
- 6. Legal Basis
- 7. Sharing Your Data
- 8. International Transfers
- 9. Data Retention
- 10. Your Rights
- 11. Cookies
- 12. Children & Minors
- 13. Security Measures
- 14. Third-Party Links
- 15. Policy Changes
- 16. Contact Us
This Privacy Policy applies to all users of the 1x777 platform worldwide, including Pakistani players accessing the platform from Karachi, Lahore, Islamabad, Faisalabad, Rawalpindi, and all other cities. By using 1x777, you confirm you have read and understood this Policy.
§1 Introduction
1x777 ("we", "us", "our", or "the Platform") operates the online casino and sports betting website accessible at https://1x777.biz. As a licensed gaming operator, 1x777 is required by its regulatory framework to implement robust data protection standards — and we do so not merely as a compliance obligation, but because we genuinely believe that every player using our platform has an inherent right to know how their personal information is handled.
This Privacy Policy is the definitive document governing how 1x777 collects, processes, stores, protects, and ultimately disposes of your personal data. It covers all interactions you may have with the 1x777 platform — from the moment you visit our website through a browser in Lahore, to when you register an account, make a deposit via JazzCash or EasyPaisa, place a bet on a PSL match, chat with our customer support team, or request a withdrawal back to your Meezan Bank account.
This Policy should be read together with our Terms and Conditions and our Responsible Gaming Policy, which together form the complete legal framework governing your relationship with 1x777. If you have any questions about how we handle your personal data that are not addressed in this document, please contact us using the details set out in Section 16 below.
§2 Data Controller
For the purposes of applicable data protection law, the data controller in respect of your personal data is the entity that owns and operates the 1x777 platform under its international gaming license. As data controller, 1x777 determines the purposes and means of processing your personal data and is responsible for ensuring that such processing complies with applicable legal requirements.
The 1x777 platform operates under an international gaming license. As data controller, 1x777 is responsible for all personal data processing described in this Privacy Policy. Our data protection contact email is set out in Section 16 of this Policy.
§3 Personal Data We Collect
1x777 collects personal data that is necessary for the provision of our gaming services, compliance with our regulatory obligations, and the ongoing security of our platform. We apply the principle of data minimisation — meaning we do not collect personal data beyond what is reasonably required for specified, legitimate purposes.
| Category | Data Types Collected | Purpose |
|---|---|---|
| Identity Data | Full legal name, date of birth, CNIC number, nationality, gender | Account creation, age verification (21+), KYC compliance |
| Contact Data | Email address, mobile number (Pakistani format), residential address | Account management, OTP delivery, support communications |
| Financial Data | JazzCash/EasyPaisa wallet numbers, bank account details, transaction records, deposit/withdrawal history | Payment processing, AML compliance, fraud prevention |
| Account Data | Username, encrypted password, account balance, betting history, game session logs, bonus usage records | Platform access, gameplay, responsible gaming monitoring |
| Technical Data | IP address, device type, browser type/version, operating system, session timestamps, referring URLs | Platform security, fraud detection, technical optimisation |
| KYC Documents | Copies of government-issued ID, proof of address documents, payment method verification documents | Regulatory compliance, identity verification, withdrawal processing |
| Communications Data | Customer support chat logs, email correspondence, feedback submissions | Support provision, dispute resolution, service improvement |
§4 How We Collect Your Data
1x777 collects personal data through the following channels and mechanisms:
- Direct provision: Data you actively provide when registering your 1x777 Account, completing the KYC verification process, making deposits, requesting withdrawals, contacting customer support, or participating in promotions.
- Automated technical collection: Data collected automatically when you access the 1x777 platform, including IP addresses, device identifiers, browser characteristics, session logs, and usage patterns — typically via server logs, cookies, and similar tracking technologies.
- Payment processing partners: Transactional data received from payment service providers such as JazzCash, EasyPaisa, and banking partners through which you deposit or withdraw funds. This data is limited to what is necessary to confirm and reconcile transactions.
- Identity verification services: Where 1x777 uses third-party KYC or age verification services as part of its compliance processes, verified identity data may be received from these providers. All such providers are bound by strict data processing agreements.
- Game providers: Game session data and gameplay records generated through third-party game providers whose titles are accessible on the 1x777 platform.
§5 How We Use Your Personal Data
1x777 uses your personal data for the following purposes. In each case we have identified the lawful basis on which we rely, as detailed further in Section 6:
- Creating and maintaining your 1x777 Account and enabling access to all platform features;
- Processing deposits, settling winnings, and facilitating withdrawal requests to your JazzCash wallet, EasyPaisa account, HBL, UBL, or Meezan Bank account;
- Verifying your identity and age (21+) in compliance with our international gaming license requirements;
- Detecting, investigating, and preventing fraud, money laundering, and other financial crime in accordance with our Anti-Money Laundering obligations;
- Monitoring your gaming activity to support responsible gambling tools including deposit limits, loss limits, session reminders, and self-exclusion;
- Communicating with you about your Account, transactions, promotions, platform updates, and support queries;
- Improving and optimising the 1x777 platform based on aggregated usage data and player feedback;
- Complying with all applicable legal obligations imposed by our gaming license and any applicable legislation;
- Enforcing our Terms and Conditions and defending legal claims.
§6 Legal Basis for Processing
1x777 processes your personal data only where we have a valid legal basis to do so. The legal bases we rely upon are as follows:
- Contractual necessity: Processing required to fulfil our obligations to you under the Terms and Conditions — including operating your Account, processing payments, and providing access to games.
- Legal obligation: Processing necessary to comply with regulatory requirements imposed by our international gaming license, including KYC, AML, and responsible gambling obligations.
- Legitimate interests: Processing necessary for the legitimate interests of 1x777, including fraud prevention, platform security, dispute resolution, and service improvement — provided these interests are not overridden by your rights and freedoms.
- Consent: Where you have provided specific, freely given, informed consent to processing for a particular purpose — such as receiving marketing communications. You may withdraw consent at any time without detriment.
§7 Sharing Your Personal Data
1x777 does not sell your personal data to third parties. We do not trade, rent, or otherwise commercially exploit your personal information. However, as a licensed gaming operator, we are required to share data with certain parties in specific, controlled circumstances:
7.1 Payment Service Providers
Transaction data is shared with payment service providers — including JazzCash, EasyPaisa, HBL, UBL, Meezan Bank, SadaPay, and cryptocurrency payment processors — strictly to the extent necessary to process your deposits and withdrawals. These providers act as data processors under appropriate data processing agreements.
7.2 Identity Verification and KYC Providers
Identity data including document copies may be shared with regulated KYC service providers for the purpose of verifying your identity and age. All such providers are contractually obligated to maintain the same standard of data protection as 1x777.
7.3 Game Technology Providers
Gameplay session data, including bet amounts, game outcomes, and session timestamps, is necessarily processed by the third-party game providers whose titles are available on the 1x777 platform. This data sharing is inherent to the delivery of the gaming service.
7.4 Regulatory and Law Enforcement Authorities
1x777 may be required to disclose personal data to its gaming license regulator, financial intelligence units, law enforcement agencies, or courts of competent jurisdiction where required by law or pursuant to a valid legal order. In such cases, disclosure is made to the minimum extent required.
7.5 Professional Advisers
Personal data may be shared with legal, financial, or compliance advisers where strictly necessary for the provision of professional services, subject to professional confidentiality obligations.
In every instance of third-party data sharing, 1x777 ensures that appropriate contractual protections are in place. We do not allow third parties to use your data for their own marketing purposes, nor do we permit sharing beyond what is strictly necessary for the stated purpose.
§8 International Data Transfers
Given the global nature of online gaming infrastructure, your personal data may be transferred to and processed in countries outside your country of residence, including countries where the data protection laws may differ from those in Pakistan. Where such transfers occur, 1x777 ensures that appropriate safeguards are in place to protect your data, including contractual clauses that impose data protection obligations on the receiving party consistent with the protections described in this Privacy Policy.
Payment data transmitted via JazzCash and EasyPaisa is processed within Pakistan through the respective providers' local infrastructure to the extent technically possible. Where international routing occurs as part of financial settlement processes, such transmission is secured with industry-standard encryption.
§9 Data Retention
1x777 retains your personal data only for as long as is necessary for the purposes described in this Privacy Policy, and in any event for no longer than required by applicable law or our regulatory obligations. Our retention periods are determined by the following principles:
- Active Account data: Retained for the duration of your Account being active on the 1x777 platform.
- KYC and identity documents: Retained for a minimum of five (5) years following Account closure, as required by anti-money laundering regulations applicable to licensed gaming operators.
- Financial transaction records: Retained for a minimum of five (5) years following the date of each transaction, in line with financial record-keeping obligations under our gaming license.
- Customer support communications: Retained for a maximum of three (3) years following the closure of the relevant support interaction, unless retention is required for ongoing dispute resolution.
- Technical and log data: Retained for a maximum of twelve (12) months for standard operational logs; security-relevant logs may be retained for up to three (3) years.
- Self-exclusion records: Retained permanently to prevent re-registration during an active exclusion period and for up to seven (7) years following expiry of the exclusion.
Upon expiry of applicable retention periods, personal data is securely deleted or anonymised such that it can no longer be associated with any individual.
§10 Your Data Rights
You hold meaningful rights over your personal data held by 1x777. We are committed to enabling you to exercise these rights easily and without unnecessary friction. Your rights are as follows:
Right of Access
You have the right to request a copy of all personal data that 1x777 holds about you. We will provide this within 30 days of a valid request, at no charge for standard requests.
Right to Rectification
You have the right to request correction of any inaccurate personal data we hold about you. You may update most account details directly through your 1x777 Account settings.
Right to Erasure
You may request deletion of your personal data where there is no longer a legal basis for its retention. Note that regulatory obligations may require us to retain certain data for specified periods even after Account closure.
Right to Restriction
You may request that we restrict processing of your personal data in certain circumstances — for example, where you contest the accuracy of the data while we investigate the matter.
Right to Portability
Where processing is based on consent or contractual necessity and carried out by automated means, you may request your data in a structured, machine-readable format for transfer to another controller.
Right to Object
You have the right to object to processing based on legitimate interests. You may also withdraw consent to marketing at any time. Objection to processing necessary for our legal obligations may limit our ability to provide services.
To exercise any of the rights listed above, please contact 1x777 using the details in Section 16. We will respond within 30 calendar days and will never charge a fee for handling standard data rights requests.
§11 Cookies & Tracking Technologies
The 1x777 platform uses cookies and similar tracking technologies to provide, maintain, and improve our services. Cookies are small text files stored on your device when you visit the 1x777 website. They allow us to recognise your device on subsequent visits, maintain your session whilst logged in, and collect anonymised usage data to understand how the platform is being used.
| Cookie Type | Purpose | Duration | Consent Required? |
|---|---|---|---|
| Session management, login authentication, security tokens, load balancing | Session / 24 hours | No — operationally necessary | |
| Remembering your language preferences, game lobby layout, responsible gaming settings | Up to 1 year | No — service functionality | |
| Understanding which pages are most visited, gameplay session patterns, platform performance monitoring (anonymised data only) | Up to 2 years | Yes — can be declined | |
| Storing personalised settings such as deposit quick-select amounts and favourite game categories | Up to 6 months | Yes — can be declined |
You may manage cookie preferences through your browser settings. Please note that disabling Essential and Functional cookies will materially impair your ability to use the 1x777 platform, as these are required for basic operational functions including maintaining your logged-in session.
§12 Children and Minors
The 1x777 platform is strictly for use by adults aged 21 years and above. We do not knowingly collect personal data from individuals under the age of 21. This is not merely a preference — it is a non-negotiable requirement of our gaming license and a core part of our commitment to responsible gambling.
If 1x777 becomes aware that personal data has been collected from a person under the age of 21, that data will be deleted without delay and the associated account will be permanently closed. Any funds associated with an underage account will be handled in accordance with our Terms and Conditions and applicable regulatory requirements. If you believe a minor has registered on 1x777, please contact us immediately using the details in Section 16.
1x777 employs age verification procedures during account registration, including cross-referencing of CNIC data where provided, and KYC document checks that confirm date of birth before withdrawal processing. These measures are in place to protect both minors and the integrity of our licensed gaming environment.
§13 Security Measures
1x777 implements comprehensive technical and organisational security measures designed to protect your personal data against unauthorised access, accidental loss, destruction, disclosure, or alteration. Our security programme includes, but is not limited to, the following measures:
- 256-bit SSL/TLS encryption on all data in transit between your device and 1x777 servers;
- Encrypted storage of all sensitive data at rest, including passwords (stored as salted cryptographic hashes, never in plain text) and financial data;
- Access controls limiting internal access to personal data on a strict need-to-know basis, with comprehensive access logging;
- Multi-factor authentication available for player accounts and mandatory for all staff accessing production systems;
- Intrusion detection systems and real-time security monitoring of all platform infrastructure;
- Regular penetration testing and security audits by independent third-party security specialists;
- Incident response procedures including player notification in the event of a data breach that poses a material risk to your rights and freedoms.
While 1x777 takes extensive technical measures to protect your data, you also have an important role to play. Keep your 1x777 password confidential, do not share your login credentials, use a strong and unique password, and enable two-factor authentication if available. Report any suspected unauthorised access to your Account immediately via customer support.
§14 Third-Party Services and Links
The 1x777 platform may contain references to third-party services — for example, game providers whose titles are available within the casino lobby. These third parties operate under their own privacy policies and data protection standards, for which 1x777 is not responsible. We encourage you to review the privacy policies of any third-party services you interact with through our platform.
All third-party service providers who process personal data on behalf of or in connection with 1x777 are contractually required to maintain appropriate technical and organisational security measures and to process data only in accordance with 1x777's documented instructions, as required under applicable data protection law.
§15 Changes to This Privacy Policy
1x777 reserves the right to update or amend this Privacy Policy at any time. Where changes are material — meaning they affect the nature of data we collect, the purposes for which we use it, or the rights available to you — we will notify registered users in advance of the changes taking effect. Notification will be delivered through in-platform messaging, email, or SMS to the contact details on your registered 1x777 Account, depending on the nature and urgency of the change.
The updated Privacy Policy will be published on this page with a revised effective date. Your continued use of the 1x777 platform following the effective date of any revised Privacy Policy constitutes your acknowledgment of and agreement to the updated terms. If you do not agree with any changes, you should cease using the platform and contact support to arrange closure of your Account.
§16 Contact Us — Data Privacy Enquiries
If you have any questions, concerns, or requests relating to this Privacy Policy or the way 1x777 handles your personal data, please contact our Data Privacy team through the following channels:
This Privacy Policy is effective as of 1 January 2026.
This document supersedes all previous versions of the 1x777 Privacy Policy. Players are encouraged to review this page whenever they return to the platform. If you have questions about data previously collected under an earlier version of this Policy, please contact us at the address above.